The Coach in You Isn’t a New Identity – It’s One You’ve Been Wearing Quietly for Years

Become a coach

You don’t become a coach the moment you buy the domain, start that LinkedIn page or print out those business cards. For most of us, it starts long before that. It starts when you started asking questions when others didn’t feel the need to explore more. It started when you became that person everyone turned to for accountability or structure. You’ve helped people make life decisions – not by giving answers, but by helping them find their own. It doesn’t start with a title, it’s a title others give you along the way.

You’ve Been Coaching Without Realising It

I use to always find myself fixated on a problem a friend or someone I knew shared with me. I would think about it constantly, reaching out to them to follow up how things are going and even offered other ways to think of solutions. I use to think this was just because I cared too much and had a problem of making everyone else’s problems mine – but this wasn’t what was really going on – I had the mindset of a coach. If you find yourself actively listening in group chats or team meetings, offering perspective to friends or peers during life transitions, or even feeling energised when helping someone else work through something tough: these aren’t just personality traits – they’re foundational coaching skills in disguise.

Why It Feels Uncomfortable to Call Yourself a Coach

I still to this day, find it weird to call myself: Coach Cherish, and coaches that are utterly amazing at what they do, feel the same way. It’s because like I said before, it is a title others give to you along the way, just like mentor. The biggest constant struggle on the journey of coaching is: self-worth. I personally went through this and I know a few other coaches who have gone through the same – so you are not alone. The questions we have in our head, “Who am I to help others?” “I’m not certified yet.” “I’ve only been certified for a few months…” This is normal but I am here to say naming the identity doesn’t require perfection. It requires awareness and intention. Go for it anyway. Don’t let doubt stand in your way or wait for confidence to come about, because confidence comes with doing.

Coaching Isn’t Something You Add — It’s Something You Refine

Coaching isn’t about putting on a new identity, it’s about refining and activating the one that’s already there. Of course, coaching can be taught – to some degree – but its something that is part of who you are. Therefore, it’s not something you add to your skills or to your studies, it’s something you want to refine through studies to better equip you with tools and the framework. Coaching isn’t about having all the answers and knowing everything, it’s the opposite. Coaching is about having the right questions and being able to find new perspectives.

Why We Built Archer Inspirations for People Like You

At Archer Inspirations, we built the company to break all coaching norms. We are not here to re-wire who you are and hide your strengths but to use what’s already in you to your own advantage for yourself and your clients. It’s about guiding gifted individuals who already have a coaching hat on, but to define what kind of business coach they are and to have clarity and direction. It can be overwhelming and often lonely in the coaching world, where there is so many loud promises of turning you into a great coach. You are already a great coach, it’s about refining your story you have already been telling. We are here to support you with the tools and framework so that you can do the coaching you have been destined to do.

Step into the role you already been living. Whether you have already named yourself a coach or others have been doing it for you. Your inquisitive side is telling you what you are destined for, those friends or colleagues you have guided through before – it’s a hat you been wearing. Don’t let that doubt in yourself question what you have been destined to do. With the right support and tools, let us give your gift structure, clarity, and a path forward.

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