Embracing the Challenges of Writing a Blog

Writing a Blog

As a business coach, writing a blog can sometimes be a daunting task. It was my turn to write a blog at the beginning of this year, and I faced the blank page with uncertainty. Despite the common perception that coaches always have ideas and solutions, the reality is that even coaches experience writer’s block. In this blog, I want to share my experience of overcoming the challenges of writing a blog and why it’s important to push through despite the difficulties.

1. Embracing the Blank Space

Just like any writer, coaches also encounter moments of blankness. It can be frustrating when ideas don’t transform into words or when inspiration seems to be non-existent. However, it’s important to remember that as coaches, our ideas and solutions come from our own experiences. Therefore, going through new experiences is natural and can lead to fresh insights to share with our audience.

2. Coaches as Learners

The role of a coach is to guide clients down the path they need to go, not the path the coach needs to go. This means when working with a variety of clients, all with different needs and challenges. As a result, coaches must stay on top of their game and constantly adapt to the ever-changing landscape of their clients’ businesses. Clients not only rely on coaches for guidance but also serve as a source of inspiration and learning for coaches themselves.

3. Disruptions and Challenges

Coaches often have morning routines to get into the coaching zone. However, when these routines are disturbed or fall out of sync, it can throw off the entire day. This can make it challenging to maintain the right mindset to assist clients effectively. Instead of putting up a facade, it’s important for coaches to be authentic and transparent. Letting clients know that you also face challenges and problems in your own business fosters trust and relatability.

4. Struggles and Rewards

Being a coach is not always easy. It can be challenging and difficult at times. However, the rewards can be incredibly satisfying. Seeing clients make progress and achieve their goals brings a sense of fulfilment. It’s crucial to acknowledge that being a coach involves struggles, and pretending otherwise is not authentic. Embracing both the challenges and rewards creates a genuine connection with clients.


In the process of navigating the challenges of writing a blog, I have learned valuable lessons. It’s okay not to have all the answers or to struggle at times. It’s through these struggles that we can learn and grow. Finding a method that works for you, planning, taking action, and reflecting on the process can help overcome the difficulties. Pushing through challenges ultimately leads to personal and professional growth. So, embrace the struggles, be yourself, and don’t be afraid to push through. You have nothing to lose and everything to gain.

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